Toyota Prius

Toyota Prius

2023 Toyota Prius Hybrid and Prime Plug-in-hybrid debuts

Toyota Prius is one of the most hated and loved motor cars of all time. While the eco-friendly folk loved this hybrid, the remaining car folk hated it, mostly for its uninspiring design and lacklustre powertrain. Now, here is the 2023 Toyota Prius Hybrid and the 2023 Toyota Prius plug-in-hybrid to change this status quo.

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Arabia Taxi adds 50 Toyota Prius cabs to Dubai fleet

Arabia Taxi adds 50 Toyota Prius cabs to Dubai fleet

In a joint effort to support the UAE Vision 2021’s environmental targets, Al-Futtaim Toyota announced the handover of first 50 Prius Hybrid Electric Vehicles (HEV) to Arabia Taxi, member of Arabia Holdings Group of companies and one of the UAE’s largest taxi operators, marking the latter as the first fleet operator in the UAE to use a Prius in its ranks.

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2017 Toyota Prius Prime plug-in hybrid gets better

2017 Toyota Prius Prime plug-in hybrid gets better

As the industry focuses more on electric vehicles, Toyota, makers of the most famous hybrid vehicle ever, gave it their first shot with the Prius Plug-in Hybrid based on the last-gen Prius. Now there is a new plug-in hybrid model based on the all-new Prius, the latter being a regular hybrid that doesn’t plug into a wall socket. Dubbed the Toyota Prius Prime, Toyota says that it was designed based heavily on customer feedback.

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2016 Toyota Prius launched in UAE and KSA

2016 Toyota Prius launched in UAE and KSA

Al-Futtaim Motors, the UAE’s Toyota distributor, has officially launched the fourth-generation Toyota Prius here. Up until now, the most popular hybrid vehicle in the world was not offered in the GCC, although they were sold in other Middle East countries such as Jordan and Lebanon. It has also just been launched in Saudi Arabia.

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Video of the week: Google builds driverless Toyota Prius

Video of the week: Google builds driverless Toyota Prius


Google has built a completely-autonomous Toyota Prius that apparently can drive itself around town without the need for a driver. The routes are pre-programmed, and the car has completed over 300,000 km of testing. Using cameras and a scanning laser to do the driving, you just tell it your destination and it plots a route for you, taking into consideration speed limits and traffic patterns. Once they even used Steve, a man who is 95% blind, as part of that testing. However, the car is too expensive to put into production at this point.

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