Luxgen, Taiwan’s own automotive brand, has finally arrived in the UAE. Better known for building Toyota Corollas in Taiwan on a contract basis, we last encountered Luxgen here in 2010 when we had a chat with the CEO about their Middle East plans. The brand already set up dealerships in Oman and Saudi Arabia in the past few years.
Following its international debut in the 10th Dubai International Motor show, Taiwan’s first automotive brand LUXGEN has signed its first international distributorship agreement with Oman’s Mohsin Haider Darwish LLC to become the exclusive agency of LUXGEN in Oman.
Taiwanese carmaker Yulong, building cars since the 1950s for their own region, has started their international expansion, starting with the Luxgen line of vehicles in the GCC. Their first product here is the Luxgen7 MPV.