Kia Sorento

The new 2013 Kia Sorento has been officially unveiled, and while it looks like a minor facelift, the Korean carmaker claims it is an all-new design with a completely new platform.

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Korea’s fast-growing carmaker Kia Motors has announced just announced a growth in sales of 24.4% for August, compared to August last year. Posting growing sales numbers throughout the recession, the news is overshadowed by the fact that Kia’s Vice Chairman Jeong Sung Eun resigned to take responsibility for the recent recall of four models as the South Korean carmaker, to be replaced by new Vice Chairman Hyoung-Keun Lee. Those Koreans sure take their recalls personally.

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The U.S. market has just received a new SX trim level for the 2011 Kia Sorento. The Sorento SX comes with a unique new front bumper, LED tail lights, 18-inch wheels, chrome trim and, most importantly, new “Dual Flow Damper” shock absorbers that make the ride more comfortable while retaining car-like handling. Interestingly, there were so many complaints about the regular Sorento’s harsh ride quality over bumps that Kia has decided to make the “DFD” shocks standard on all U.S. Sorento models for the 2011 model year.

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The U.S. NHTSA safety agency has announced a recall on the 2010 Kia Soul and the 2011 Kia Sorento, apparently to replace interior lighting wiring harnesses.

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New test results show that some automakers are doing a good job of designing vehicle roofs that perform much better than current U.S. federal rollover standards require. But the roofs on some other vehicles need improvement. In the first U.S. Insurance Institute for Highway Safety (IIHS) roof strength tests of so-called midsize SUVs, six earn the top rating of ‘good’ for rollover protection, one is ‘acceptable’ and five others earn the second lowest rating of ‘marginal.’

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The 2010 Kia Sorento was officially launched in the UAE at a dinner event in Dubai, although we hear it is on sale here already as well as in Oman and other GCC countries.

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