BMW Middle East

BMW Group Middle East educates on road safety

More than 5,000 members of the UAE community participated in BMW Group Middle East’s ‘Stay Alert. Stay Alive.’ road safety campaign this month, exceeding expectations. Two Awareness Days were held at the Dubai Creek Park on Friday 09 April and on the Abu Dhabi corniche on Friday 16 April respectively; with the campaign continuing into BMW importers AGMC’s and Abu Dhabi Motor’s showrooms for the weeks following the Awareness Days.

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Abu Dhabi Motors records 31% growth in Abu Dhabi and Al Ain

Building on its 2009 success, Abu Dhabi Motors has experienced further growth in the first quarter of 2010. The exclusive importer of the BMW Group in Abu Dhabi and Al Ain ensured a perfect start to the new decade with a 31% increase in sales over the same period last year, making Abu Dhabi the second best-performing market in the BMW Group Middle East.

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BMW introduces Arabic iDrive in Middle East

Adding to its range of driver assistance technologies that bring unmatched driver engagement, handling and safety features to the luxury performance segment, BMW Group Middle East has launched the industry’s first Arabic-language iDrive control system. The system will be available as a standard feature for most BMW models fitted with navigation, and will be available to customers in the Middle East region from early May.

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BMW 7 Series fleet at The Ritz-Carlton Doha

Alfardan Automobiles & Prestige Cars announced the extension of their exclusive partnership with The Ritz-Carlton, Doha to provide the hotel with a fleet of new BMW 7 Series models to cater for its guests’ transportation needs. Guests staying at the hotel can experience pure driving pleasure through Prestige Cars, a sister company of Alfardan Automobiles. This announcement comes as a double-celebration for the hotel, who has also announced the appointment of Mr. Pep Lozano as the new General Manager.

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New BMW Showroom Opens in Sharjah

AGMC, the exclusive importer of BMW vehicles in Dubai, Sharjah and the Northern Emirates has announced the opening of a new BMW showroom in Sharjah that will be dedicated to BMW Premium Selection vehicles, the company’s certified pre-owned car programme.

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Abu Dhabi Motors posts 2009 sales results

Abu Dhabi Motors, the exclusive importer for BMW, MINI and sole dealer for Rolls-Royce in Abu Dhabi and Al Ain, has emerged as one of the few automotive success stories of 2009, selling the highest number of cars in its company’s 20 year history.

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BMW 7-Series 2010 by Alfardan Automobiles in Qatar Masters

Alfardan Automobiles, the exclusive importer of the BMW Group in Qatar, will ensure that players, officials and organisers of this year’s Commercialbank Qatar Masters 2010 enjoy sheer driving pleasure throughout the tournament with a luxury fleet of more than 55 prominent chauffeur-driven BMW 7 Series at their disposal.

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BMW 5-Series limited edition available in GCC

The combination of sporting performance and style is a hallmark of the BMW 5 Series enjoyed by discerning motorists around the globe. With the arrival of 100 Limited Edition BMW 5 Series vehicles at BMW importers throughout the region, Middle East enthusiasts now have the opportunity to own an exclusive Limited Edition model of this popular saloon.

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