58 lucky winners of the Cadillac Driving Experience from around the region were treated to a five-star weekend at The Yas Hotel in Abu Dhabi, highlighted by “intense action” on the Yas Marina Circuit, the world-famous Formula 1 track.
Ali & Sons Co. L.L.C. – one of the UAE’s leading commercial powerhouses and suppliers of premium automotive brands – has acquired sole dealership rights to distribute Skoda throughout the UAE.
Peugeot has brought back the GTi name with the launch of the new 308 GTi. The Peugeot 308 model is a highly under-rated car in this region, as the hatchback craze is not as popular here as in Europe.
Ferrari World Abu Dhabi, the world’s first Ferrari theme park and largest attraction of its kind, has announced that it will open its doors to the public on October 28, 2010, three weeks ahead of the second Formula 1 Etihad Airways Abu Dhabi Grand Prix. The long anticipated opening date was announced in a ceremony held on 6th May 2010 at the Spanish Grand Prix in Barcelona, attended by representatives from Ferrari, Aldar Properties PJSC and Ferrari World Abu Dhabi.
Al Tayer Motors, the Ford, Lincoln and Mercury importer in the United Arab Emirates, together with Premier Motors – its subsidiary in Abu Dhabi and Al Ain, was recently honoured by Ford Middle East for achieving the highest Customer Satisfaction Index rating among all Ford dealers in the Middle East for 2009.
More than 5,000 members of the UAE community participated in BMW Group Middle East’s ‘Stay Alert. Stay Alive.’ road safety campaign this month, exceeding expectations. Two Awareness Days were held at the Dubai Creek Park on Friday 09 April and on the Abu Dhabi corniche on Friday 16 April respectively; with the campaign continuing into BMW importers AGMC’s and Abu Dhabi Motor’s showrooms for the weeks following the Awareness Days.
Building on its 2009 success, Abu Dhabi Motors has experienced further growth in the first quarter of 2010. The exclusive importer of the BMW Group in Abu Dhabi and Al Ain ensured a perfect start to the new decade with a 31% increase in sales over the same period last year, making Abu Dhabi the second best-performing market in the BMW Group Middle East.
The BMW S 1000 RR – the new benchmark in the superbike segment – has arrived at Abu Dhabi Motors, the exclusive importer of BMW Motorrad motorcycles in Abu Dhabi and Al Ain.
BMW has also decided to try its hand into the ‘four-door coupe’ market and released designs of the Concept Gran Coupe.
Porsche has recently launched a V6 model for the Panamera. Two models, the Panamera and Panamera 4, debuted at the Beijing Motor Show. The Porsche Panamera, which is already a super hit in this region, is sure to attract even more customers due to its lower price. Besides the engine, everything else is pretty much the same as the V8 models.